Sometimes there's confusion about using the term, REALTOR^®. It's easy to see why since the term is often used interchangeably with "real estate agent" in movies, on television, and in day-to-day life. However, the right to market oneself as a REALTOR^® is only granted once a person is a Member of the National Association of REALTORS^® (NAR) and as such, guidelines exist to maintain the integrity of the REALTOR^® brand.

Staying up-to-date on local market trends gives REALTORS^® an edge when determining the value of a home. Whether acting as a buyer's or seller's agent, having concrete data to support the decision-making process is key- from setting a price to negotiating a sale.

Staying up-to-date on local market trends gives REALTORS^® an edge when determining the value of a home. Whether acting as a buyer's or seller's agent, having concrete data to support the decision-making process is key- from setting a price to negotiating a sale.

Staying up-to-date on local market trends gives REALTORS^® an edge when determining the value of a home. Whether acting as a buyer's or seller's agent, having concrete data to support the decision-making process is key- from setting a price to negotiating a sale.

Staying up-to-date on local market trends gives REALTORS^® an edge when determining the value of a home. Whether acting as a buyer's or seller's agent, having concrete data to support the decision-making process is key- from setting a price to negotiating a sale.

Staying up-to-date on local market trends gives REALTORS^® an edge when determining the value of a home. Whether acting as a buyer's or seller's agent, having concrete data to support the decision-making process is key- from setting a price to negotiating a sale.

Staying up-to-date on local market trends gives REALTORS^® an edge when determining the value of a home. Whether acting as a buyer's or seller's agent, having concrete data to support the decision-making process is key- from setting a price to negotiating a sale.

Staying up-to-date on local market trends gives REALTORS^® an edge when determining the value of a home. Whether acting as a buyer's or seller's agent, having concrete data to support the decision-making process is key- from setting a price to negotiating a sale.

Staying up-to-date on local market trends gives REALTORS^® an edge when determining the value of a home. Whether acting as a buyer's or seller's agent, having concrete data to support the decision-making process is key- from setting a price to negotiating a sale.

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